TEN C

FUCKING AWESOME!  

We are a year removed from introducing the US to this brand and we still love it!  New styles, new colors and now we ordered the removeble liners (sherling or quilted nylon).

Designed by two ex-pats from Stone
Island and C.P. Company, who are considered perfectionists and true product fans. Reduction to the essential, unconditional aspiration to functionality and know how define their style – all these are values that now make up the corner stones of their brand-new own label. It’s not without reason that it bears the name Ten C (from The Emperor’s New Clothes“) and abandons bold branding as well as over the top marketing strategies.
 

The collection consisting exclusively of jackets is setting an example against fast moving trends and the throwaway mentality of the Fashion industry. Ten C focuses on aficionados who let hype pass them by without being impressed, and value craftsmanship and individuality. You don’t just throw things away anymore. Our products age with their wearers, acquire a personal note and become more
beautiful over time”, explains Paul Harvey.
 

Developed with specialists in Japan the Ten C design duo has created an extremely dense Jersey fabric made of a Polyester-Nylon mix.
In Italy this durable material receives a special treatment resulting in its unmistakable look and its soft, almost placid texture. In the next
step the fabric is garment dyed in a hot dye bath at 140 degrees, the pigments sink deep into the fibre – the colour tone appears especially intense.
The particular highlight of the jackets: the material receives a beautiful patina over the years, the surface becomes shinier, the feel softer or as the Ten C creators put it: “It becomes clear: this is Your jacket!"

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