Born x Raised

Born x Raised is a love letter to Los Angeles—its grit, culture, and people. Founded by Chris “Spanto” Printup in 2013, the brand rose from Venice Beach to capture the spirit of a city constantly in flux. Blending surf-punk roots, Indigenous heritage, and street sensibility, Born x Raised channels L.A.’s underground energy. Bold graphics, Old English typography, and a rebellious spirit speak to those who wear their hometown pride with conviction. Collaborations with Nike, Levi’s, and PSG solidify the brand’s cultural relevance, while exclusive drops and community events keep it rooted in the streets. At Union, Born x Raised fits seamlessly with our ethos—celebrating the raw energy and pride of L.A. Explore the collection and wear your roots.