Pink Is For Breast Cancer, Purple Is For Alzheimer's Disease

In the beginning of the 20th century, there lived a German psychiatrist and neuropathologist named Aloysius "Alois" Alzheimer who worked at the city mental asylum in Frankfurt am Main. It was during his time there in which he studied a female patient who was suffering from impaired memory, language impairment, disorientation, and psychosocial incompetence. This research became the foundation of further studies into what is now known as Alzheimer's disease. This disease is "a degenerative brain disease of unknown cause that is the most common form of dementia, that usually starts in late middle age or in old age, that results in progressive memory loss, impaired thinking, disorientation, and changes in personality and mood, and that is marked histologically by the degeneration of brain neurons especially in the cerebral cortex and by the presence of neurofibrillary tangles and plaques containing beta-amyloid (" Today this disease affects 35 million people and their families, worldwide. September 21 is Alzheimer's Action Day. Help us support our friends at CJ Free who have made a limited amount of silk string cord bracelets, strung with amethyst and sterling silver beads, to raise money for advance research, provide & enhance care, and support for all affected by Alzheimer's.