Folk is a brand out of the UK, as much as we love our Japanese vendors, we try hard to find cool brands from all over the world and we are happy to have found Folk. We have been following this line for a couple seasons now, fans from a far. We finally felt like the time was right to bring them into the fold. What we like most about this brand is that there is a "fun edge" to their design while still keeping an intelligent vibe. Really happy with this season!!